Capitalizing on the Pre-Shampoo Trend
Pre-shampoo treatments are growing in popularity with consumers. What's making this such a hot new global trend in hair care?
Diverse Consumers Demand Olive Oil Haircare Products
Olive oil is one of the best natural claims ingredients to add moisture, hydration, and health to hair, and consumers are looking for it in haircare products.
Deliver the Intensive Moisturization Haircare Buyers Want with Olive Oil
Olive oil is the key to satisfying the huge consumer demand for hair and scalp hydration and moisturization products that create healthier, fuller locks.
4 of the Biggest Natural Personal Care Ingredient Trends for 2019
As the natural claims personal care market segment grows exponentially, expect to see these four ingredients dominate new product formulations and reign supreme for consumers.
7 Beauty Products Taking Olive Oil On The Go
These 7 on-the-go cosmetic and personal care products make the most of the natural powers of olive oil, so it's no wonder consumers love them!
Hop on the “Oil Cleansing” Trend with Olive Oil
Oil cleansing is a new trend that's sweeping beauty counters and bathroom cabinets nationwide. Why? And how does olive oil figure in?
Nail It This Summer! How Olive Oil Delivers Strong, Healthy Nails
It's sandal season, and brittle, cracked nails are nothing to parade in public. But olive oil is the ingredient that can restore strength and luster!
Pucker Up! Six Hot Olive-Oil-Enriched Lip Products
Lips can look uncommonly lustrous with these six olive-oil-enriched beauty products from today's most exciting and innovative brands!
How Olive Oil is Vital to These Trending Skincare Products
Experts, beauty insiders, and consumers alike all agree it’s time to repair and rejuvenate the skin with these leading products - with the nourishing powers of olive oil!
Olive Oil & a Growing Natural Claims Haircare Market
Olive Oil & a Growing Natural Claims Haircare Market Today’s consumer is all about their hair - and the market growth proves it! Last year, sales of shampoo totaled $3.08+ billion USD in U.S.multi-outlets (grocery, drug stores, mass stores like WalMart, military clubs, and dollar retailers). Additionally, U.S. multi-outlet conditioner sales totaled [...]